At Nike Communications, we are committed to a sustained approach to racial justice and equality, especially as it relates to the PR and marketing industry. We recognize the disparities and lack of equity Black entrepreneurs face daily and are dedicated to showing our long-term support to the advancement of Black businesses. We created the Black Acceleration Initiative to accelerate opportunities for the next generation of impactful Black companies on the rise.

Through the Nike Communications Black Acceleration Initiative eligible companies will be able to receive the following services:

  • Traditional PR, Influencer Marketing and Social Media support
  • A dedicated team of agency members who will provide everything from mentoring and strategic counsel to reporting of program results
  • One on one mentorship with an executive team member
  • Access to agency network of editors, influencers, industry contacts, celebrities, and other relevant talent
  • Opportunity for brand partnerships with current agency clients where applicable

Applications for the 2022 year are currently closed.  We will open applications for the 2023 year in October.